Friday, April 5, 2024

Got a Feeling Kansas Is Not on Meta Any More

Screenshot from my phone

I was taken aback to find this notification on my Facebook feed this morning .

Last August, I had posted a link to a news story about a Kansas sheriff who raided the office of a local weekly newspaper, the Marion Record, and the home of its publisher, confiscating the newspaper's computers and resulting in the death of the publisher's elderly mother. The reporting by a progressive online news organization in Kansas was picked up by national media and others like me who were alarmed by this fundamental violation of freedom of the press.

Clicking the "See why" bar, I was told that my post presented a cybersecurity hazard to the metaverse.

Turns out I was by no means alone.

The Kansas Reflector article had been shared by several others in the journalism biz, and everyone who had shared that story on Facebook woke up to the same We Removed Your Content warning.

In fact, so had everyone who had shared any Kansas Reflector article on Facebook.

For the reason why, you'd have to go to the Kansas Reflector itself, because you can't read it on Facebook.

This morning, sometime between 8:20 and 8:50 a.m. Thursday, Facebook removed all posts linking to Kansas Reflector’s website.

This move not only affected Kansas Reflector’s Facebook page, where we link to nearly every story we publish, but the pages of everyone who has ever shared a story from us.

That’s the short version of the virtual earthquake that has shaken our readers. We’ve been flooded with instant messages and emails from readers asking what happened, how they can help and why the platform now falsely claims we’re a cybersecurity risk.

Allow us to assuage the biggest concerns first.

We were not hacked, and our website does not pose a cybersecurity threat. You and your devices are safe while reading our stories and sharing them. Facebook won’t let you do so at present, but other, non-Meta-owned platforms should be fine.

As to what happened, we’re still working on finding out. Many have wondered if one story or another was responsible, highlighting our coverage of the Marion newspaper raid or state government.

Coincidentally, the removals happened the same day we published a column from Dave Kendall that is critical of Facebook’s decision to reject certain types of advertising: “When Facebook fails, local media matters even more for our planet’s future.”

When we attempted to share the column on Facebook this morning — shortly after 8 a.m. — the link was summarily rejected. After a second attempt at posting, we instead simply linked to our website with advice to find the story there. Within the next half-hour, all posts linking to our site were gone. For reference, we have published more than 6,000 news stories, briefs and opinion columns since Kansas Reflector’s founding in 2020.

Now, it is true that the Marion newspaper raid is an ongoing story; the Marion County Record filed a court case against the mayor, police chief, and sheriff just this week. But I'm going to go out on a limb here and say that Facebook isn't desperate to protect Sheriff Roscoe Coltrane and Boss Hogg. To my mind, there is no coincidence that the Dave Kendall article complaining about Facebook was published the very morning that the Zuckerverse came crashing down on the Reflector. 

Kendall had produced a documentary film about local efforts to combat climate change. He then decided to "boost" a Facebook post advertising screenings of his film.

Imagine my surprise when I attempted to “boost” a post on Meta’s Facebook to begin our online promotional efforts — and the company summarily rejected it.

Why? According to the automated response I received, the post “doesn’t comply with our Ads about Social Issues, Elections or Politics policy.”

Apparently, Meta deems climate change too controversial for discussion on their platforms.

I had suspected such might be the case, because all the posts I made prior to the attempted boost seemed to drop off the radar with little response. As I took a closer look, I found others complaining about Facebook squelching posts related to climate change.

... [I]n the Meta-verse, where it seems virtually impossible to connect with a human being associated with the administration of the platform, rules are rules, and it appears they would prefer to suppress anything that might prove problematic for them.

 By mid afternoon, the Reflector had updated the story about Facebook shutting them down:

Facebook appears to have restored Kansas Reflector’s ability to share links to our website and our past posts, approximately seven hours after the problem was first reported. We have not received an explanation about why our stories were blocked.

Meta spokesman Andy Stone offered the following response on Twitter: “This was an error that had nothing to do with the Reflector’s recent criticism of Meta. It has since been reversed and we apologize to the Reflector and its readers for the mistake.”

As of Thursday evening, the column criticizing Meta still cannot be shared on Facebook. We are continuing to monitor the situation. If you experience any difficulties with the platform and Reflector articles, please let us know. If you want to support our work, please donate.

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