One of the papers which carries my cartoon used the punchline of last week's cartoon as the link to the entire cartoon from the front page of their website.
To put it in terms that even a web editor might understand, that's like using the solution to the crossword puzzle as the link to it.
It's like headlining your movie review "Rosebud Was His Sled," "Willis Was Dead the Whole Time," or "Poirot Lets a Trainload of Murderers Off the Hook."
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